Award winning Ghanaian Dancehall icon, Shatta Wale has explained his kind of brand in latest interview.
In an interview with screen goddess Nana Ama McBrown on UTV (Unitedshowbiz), Shatta Wale explained that his kind of musical brand is corporate and a bit of street life.
The ‘My Level’ hitmaker further detailed that he deals with the corporate the way they deal with him and deals with the street the way the street treats him.
However, Shatta Wale said the term branding has been perceived to be how you talk, how you walk, band how you dress, and for him branding can’t stop him from being real.
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#UnitedShowbiz : Shatta Wale describes his type of brand and target groups. #UnitedShowbizWithShatta
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Shatta Wale : pic.twitter.com/PhbUDc6UBn
Source: vibeweek.com